60/90: The Neuroscience-Backed Game Plan for Better Memory in Business by Dr. David Priede, PhD
Feeling overwhelmed by the demands of executive life? This book provides a practical guide to transforming mental chaos into mastery by enhancing memory. Imagine confidently recalling key details in meetings, improving decision-making, and building stronger relationships—60 minutes to read, 90 days to master.
For busy professionals, this isn’t just about remembering more; it’s about leading with clarity and effectiveness. The book is packed with actionable techniques that can be seamlessly integrated into daily routines. You can achieve profound professional and personal growth by leveraging your cognitive potential.
This book is more than just a memory guide; it’s a roadmap to becoming a more effective and confident leader. By harnessing the power of your memory, you can easily navigate the complexities of executive life and achieve your goals with greater efficiency.
Available April 5th, 2025



Enhanced Cognition Beyond the Pages Book Companion Website
DAVID PRIEDE
Author
These days, if you want to get ahead in business, you've got to have a sharp mind. Remembering things quickly and thinking clearly helps you grab opportunities when they pop up, keep important details straight during deals, and connect the dots. Plus, a good brain helps you solve problems faster, make smart choices, and plan ahead, which is what good leaders do. Being able to learn fast, change with the times, and use what you know is key to staying in the game and growing.
ANISHA PATEL
Co-author
I'm thrilled to see how this book aligns with my work at BioLife. We focus on turning scientific research into practical cognitive solutions to improve human potential. This guide offers actionable techniques for enhancing memory, helping busy professionals recall key details, improve decision-making, and build stronger relationships. It bridges academic theory with everyday challenges, providing a roadmap to lead with clarity and effectiveness in both professional and personal life.
JULIETA ASENJO
Co-author
Great leadership begins with the brain, and like any other system in the body, it needs regular exercise to stay strong. Neuroscience reveals the most effective ways to train your mind, so you can think clearer, make smarter decisions and lead with more impact. In this 90-day guide, you’ll find practical tools designed to sharpen your mind, boost your confidence, and drive real success. Take care of your brain, and it will take care of your growth!
RENALDO POOL
Co-Author
Imagine stepping into a meeting with the confidence of a mental superhero. In just 60 minutes, this guide transforms your mind from chaos to clarity, enabling you to recall every detail effortlessly. Picture navigating executive life with a clear, focused mind, analyzing situations precisely, and engaging colleagues and clients deeply. This isn't just a book; it's your secret weapon for unlocking your full cognitive potential and leading with unshakable effectiveness.
SARA JOHNSON
Co-Author
A sharp mind is your best asset in today's fast-paced work environment. Quick recall and clear thinking help you seize opportunities, nail negotiations, and build strong relationships. Plus, strong cognitive skills boost problem-solving and strategic thinking. With businesses constantly evolving, the ability to learn, adapt, and apply knowledge quickly is essential for staying ahead.

REVIEWS
"A game-changer for anyone seeking to elevate their performance and lead with confidence."
Jenifer Madison, CIO at Inteligenz
"This book is a must-read for anyone interested in understanding the complex and fascinating inner workings of memory. The author's clear and engaging writing style makes even the most intricate concepts accessible."
Stanford Health Reviews
"Dr. Priede's and his team's techniques doubled my memory capacity—and my confidence."
Mark Garvin, Fortune 500 Executive
"I thought I was operating at my peak. Then I read 'The Memory Advantage' and realized I was barely scratching the surface of my potential."
Sarah Joniter, CEO at Pacific Health